Tel: (01) 901 1310


What Problem Does Your Business Solve?

Share Post:

Share on linkedin
Share on twitter
Share on facebook
Share on email

…..let that settle into your mind for a minute!Problems Solved

I hear the answers lining up now. “We sell websites”, “We sell office suppliers”, “We are accountants”, “We are widget makers…..” the list goes on. Your customer is continuously asking “is my supplier solving a problem or giving me a problem?”

Think of the folks who supply your business with goods and services. I’m sure when you think of a provider to your business there are a number of questions that get answered – yes they must be cost competitive, but that’s almost a given.

There are far more in depth questions that we look for answers to  like – are they dependable, will they go the extra mile, do I feel like they have our best interests or are the serving their own.

Now step back a minute and think of your business product or service – “What Problem Are You Solving For Your Customer?”. The very second  you look at it from this angle you can now differentiate, be different, add value and it gives your offering an advantage to go talk to your existing customers and also an angle to talk with new prospects.

Go talk to your best customers – they are the ones who like what you do, spend the most with you and are most likely to refer you to others. Ask them why they buy from you and why they won’t go to your competitors?


Quick Contact - Or Call: 01 9011310

Sign Up To Our Latest Transmission

To be sent automatic updates to our latest news articles, please fill in your details.

More News

The Missing Link for Successful Marketing.

Understanding the brain of your customer is key to finding a message that resonates and drives business. If you can incorporate this level of behavioural understanding into your message, your ideal customers will find you, refer business & give you all the data & case studies you need.

We Actively Avoid Information That Can Help Us

The conventional wisdom is that people should be eager to get information that can benefit them. That’s the idea behind marketing & public health messaging. But across several scenarios we saw that from 15% to more than 50% of people declined the information we were offering.


Great Leaders don’t give orders

The best leaders spend five times more time teaching with questions than telling people what to do. What’s your ratio? Think about a leader and chances are your first image is of someone giving orders. So how can you eliminate the need to tell people what to do so often?

The Business Troubleshooters Ltd.




Ⓒ 2020 - All Rights Are Reserved

Sign Up To Our Latest Transmission


3013 Lake Dr,
Citywest Business Campus,
Dublin, D24 PPT3
Tel: (01) 901 1310


Enterprise House,
O’Brien Road,
Co. Carlow, R93 YOY3
Tel: (059) 910 0440


Acorn Business Centre,
Mahon Industrial Estate
Cork, T12 K7CV
Tel: (021) 2021130


T: 01 9011310